Materialespecifikation
Rich Media - Strukturelle specifikationer
Generelt holder Politiken sig til FDIM´s guidelines vedr CPU og bannerspecifikationer generelt. Se mere i menuen nederst.
Bannere må ikke indeholde mere end 1 stk. HTML-fil. ADTECH understøtter ikke eksterne js-filer. Disse skal være integreret i bannerets kildekode.
Alle elementer skal være gemt på samme niveau.
Generelt holder Politiken sig til FDIM´s guidelines vedr CPU og bannerspecifikationer generelt. Se mere i menuen nederst.
Bannere må ikke indeholde mere end 1 stk. HTML-fil. ADTECH understøtter ikke eksterne js-filer. Disse skal være integreret i bannerets kildekode.
Alle elementer skal være gemt på samme niveau.
Filnavnene må ikke indeholde specielle karakterer (f.eks. “banner_march.gif” i stedet for “banner march.gif”.)
HTML eller DHTML bannere bliver uploaded i en zipfil. Disse zipfiler må ikke være komprimeret.
HTML filens kildekode
HTML’ens kildekode skal omskrives i JavaScript (i form af document write). Browser relaterede problemer, som JavaScript fejl i Netscape Navigator skal der tages højde for.
HTML filens kildekode
HTML’ens kildekode skal omskrives i JavaScript (i form af document write). Browser relaterede problemer, som JavaScript fejl i Netscape Navigator skal der tages højde for.
Kildekoden må ikke indeholde følgende TAGs: , ,
i vil blive annulleret og set bort fra. Generelt skal funktioner som kan påvirke programmeringen af websitet undgås. (F.eks. “onLoad”, o.s.v.)
i vil blive annulleret og set bort fra. Generelt skal funktioner som kan påvirke programmeringen af websitet undgås. (F.eks. “onLoad”, o.s.v.)
Javascript variabler, som samles i HTML kommandoer, kan være årsag til problemer når de replikeres af en annonceserver (F.eks. variablen: “var IMG;” eller funktionen “IMGPRELOAD(
);”) hvilket ofte bliver brugt af Dreamweaver.
);”) hvilket ofte bliver brugt af Dreamweaver.
Placering af lag og DIVs inden i banneret skal være relative og ikke absolute, da den aktuelle placering bestemmes af AdTech TAG’et.
Konkrete DIV specifikationer:
1. Der må ikke indsættes DIV’s, der indeholder nogle former for positions-angivelser.
1. Der må ikke indsættes DIV’s, der indeholder nogle former for positions-angivelser.
2. Der må ikke indsættes DIV’s, der indeholder nogle former for margin-angivelser.
3. Der må ikke indsættes DIV’s, der indeholder nogle former for alignangivelser.
4. Der må hverken manipulere vores DIV’s eller resten af siden.
Alle bannere med formularer, understøtter AdTech ikke transmissionen POST (METHOD=”POST”), da det ikke kan bruges som redirect.
Alle disse bannere skal omprogrammeres til METHOD=”GET”. Når metoden GET bruges, må længden af URL’en ikke være længere end 1.012 Bytes (256 karakterer). Det er meget
vigtigt at HTML og DHTML bannere fungerer lokalt.
Alle disse bannere skal omprogrammeres til METHOD=”GET”. Når metoden GET bruges, må længden af URL’en ikke være længere end 1.012 Bytes (256 karakterer). Det er meget
vigtigt at HTML og DHTML bannere fungerer lokalt.
Javascript
Annoncøren bør i størst muligt omfang anvende funktionaliteter via flash. I visse tilfælde kan det være nødvendit at anvende javascript.
Annoncøren bør i størst muligt omfang anvende funktionaliteter via flash. I visse tilfælde kan det være nødvendit at anvende javascript.
Javascripts skal testes nøje af annonceproducenten i de mest almindelige webbrowsere og
operativsystemer (F.eks. Explorer, Firefox, Opera og Safari).
operativsystemer (F.eks. Explorer, Firefox, Opera og Safari).
Politiken Annoncer har ikke mulighed for at teste og rette fejlbehæftede javascripts. Kode som er årsag til problemer på sitet fjernes omgående.
• Sæt eget præfix foran variabler og funktionsnavne, fx:
company_myFunction(); eller var company_myString=”string”;
Dette for at undgå konflikt med øvrige annoncer eller Politiken.dk's egen kode. Det er også okay at anvende forkortelser eller på anden måde skabe unikke præfix.
company_myFunction(); eller var company_myString=”string”;
Dette for at undgå konflikt med øvrige annoncer eller Politiken.dk's egen kode. Det er også okay at anvende forkortelser eller på anden måde skabe unikke præfix.
• Al annoncekode skal placeres inline i html-siden. Derfor kan anvendes tags med indhold. Der kan ikke placeres kode hvor som helst i dokumentet, fx. i header eller bunden af dokumentet, hvilket kan skabe problemer fx. ved initiering.
• Window events må ikke anvendes med mindre andet aftales.
• Det er ikke tilladt at scripte mod andre objekter udenfor eget annonceareal.
• Der kan opstå problemer med klikmålingen når links genereres eller eksekveres via Javascript. Annoncer uden klikmåling accepteres, men annonceproducenten bør informere sin kunde om det.
English Version:
Rich Media - Structural Specifications
Rich Media - Structural Specifications
Banners can not contain more than 1 pc. HTML file. ADTECH does not support external js files. These must be integrated into the banner's source code.
All items must be stored on the same level.
The file names cannot not contain special characters (such as. "Banner_march.gif" instead of "banner march.gif".)
HTML or DHTML banners will be uploaded in a zip file. These zip files may not be compressed.
HTML file's source code
HTML source code must be rewritten in JavaScript (in the form of Document Writer). Browser-related problems, such as JavaScript errors in Netscape Navigator should be taken into account.
Source code must not contain the following tags:,,
in will be void and disregarded. Generally, functions that may affect the programming of the website are avoided. (For example. "OnLoad", etc.)
Javascript variables assembled in the HTML commands that can cause problems when they are replicated by an ad server (eg. Variable: "IMG was," or the "IMGPRELOAD (
); ") Often is used by Dreamweaver.
Placement of layers and divs inside the banner must be relative and not absolute, since the current location is determined by AdTech tag.
Concrete DIV specifications:
1st Do not insert the DIV that contains some kind of position statements.
2nd Do not insert the DIV that contains some kind of margin returns.
3rd Do not insert the DIV that contains some kind of alignments.
4th Do not manipulate our DIV's or the rest of the page.
All banners with forms, supports AdTech no transmission (POST METHOD = "POST") because it can not be used as a redirect.
All these banners to be reprogrammed to METHOD = "GET". When the method GET is used, the length of the URL cannot be longer than 1,012 bytes (256 characters). It is very important to HTML and DHTML banners act locally.
Javascript
The advertiser should wherever possible use functionalities via flash. In some cases it may be neccesary using javascript.
Java Scripts must be tested carefully by ad producer in the most common Web browsers and
operating systems (eg. Explorer, Firefox, Opera and Safari).
Politiken Ads are not able to test and fix faulty JavaScripts. Code that is causing problems on the site is removed immediately.
• Set your own prefix in front of variables and function names, eg:
company_myFunction (); or was company_myString = "string";
This is to avoid conflict with other ads or Politiken.dk's own code. It's also okay to use abbreviations or otherwise create unique prefix.
• All ad code must be placed inline in the HTML page. Therefore, use tags with content. There can not be placed code anywhere in the document, eg. in the header or the bottom of the document, which can create problems for example. at initiation.
• Window events may not be used unless otherwise agreed.
• It is not allowed to script against other objects outside their own adspace.
• There may be problems with the click measurement when links are generated or executed via JavaScript. Ads without click measurement acceptable, but ad producer should inform his client about it.
Rich Media - Structural Specifications
Banners shall not contain more than 1 pc. HTML file. ADTECH does not support external js files. These must be integrated into the banner's source code.
All items must be stored on the same level.
The file names must not contain special characters (such as. "Banner_march.gif" instead of "banner march.gif".)
HTML or DHTML banners will be uploaded in a zip file. These zip files may not be compressed.
HTML file's source code
HTML source code must be rewritten in JavaScript (in the form of Document Writer). Browser-related problems, such as JavaScript errors in Netscape Navigator should be taken into account.
Source code must not contain the following tags:,,
in will be void and disregarded. Generally, functions that may affect the programming of the website are avoided. (For example. "OnLoad", o.s.v.)
Javascript variables assembled in the HTML commands that can cause problems when they are replicated by an ad server (eg. Variable: "IMG was," or the "IMGPRELOAD (
); ") Often is used by Dreamweaver.
Placement of layers and divs inside the banner must be relative and not absolute, since the current location is determined by AdTech tag.
Concrete DIV specifications:
1st Do not insert the DIV that contains some kind of position statements.
2nd Do not insert the DIV that contains some kind of margin returns.
3rd Do not insert the DIV that contains some kind of alignangivelser.
4th Do not manipulate our DIV's or the rest of the page.
All banners with forms, supports AdTech no transmission (POST METHOD = "POST") because it can not be used as a redirect.
All these banners to be reprogrammed to METHOD = "GET". When the method GET is used, the length of the URL not be longer than 1,012 bytes (256 characters). It is very
important to HTML and DHTML banners act locally.
Javascript
The advertiser should wherever possible use functionalities via flash. In some cases it may be nødvendit using javascript.
Java Scripts must be tested carefully by ad producer in the most common Web browsers and
operating systems (eg. Explorer, Firefox, Opera and Safari).
Politiken Ads are not able to test and fix faulty JavaScripts. Code that is causing problems on the site be removed immediately.
• Set your own prefix in front of variables and function names, eg:
company_myFunction (); or was company_myString = "string";
This is to avoid conflict with other ads or Politiken.dk's own code. It's also okay to use abbreviations or otherwise create unique prefix.
• All ad code must be placed inline in the HTML page. Therefore, use tags with content. There can not place code anywhere in the document, eg. in the header or the bottom of the document, which can create problems for example. at initiation.
• Window events may not be used unless otherwise agreed.
• It is not allowed to script against other objects outside their own ad space.
• There may be problems with the click measurement when links are generated or executed via JavaScript. Ads without click measurement acceptable, but ad producer should inform his client about it.
Politiken Annoncer - Rådhuspladsen 37 - 1785 København V - Tlf. 33 47 29 82 - Fax 33 14 85 15 - Email Politiken Annoncer